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FREE STEAK, FIRES-UP LOCAL BUSINESS OWNER
America at work series!
by Willard T. Kowalczuk
September 25, 2011

Rib-eye steak FREE at local meat market
A new grill prompted a celebration with a couple of thick rib-eye steaks. Still available in the area is a butcher carrying on the tradition of having the best selection of meats. Most would agree you’re paying for the quality and personal service but it’s worth every penny.” Are prices comparable to other businesses in the area? You’d be surprised.

Would a drive to the box or super store have produced the same quality at a better price? We’ll leave the question unanswered... (cont'd)


YOUR BUSINESS CARD DESIGN
Six steps to designing your business card!
by Willard T. Kowalczuk
February 20, 2011

Business cards represent your business and you have approximately 10 seconds for it to make an initial lasting impression.

Are you saying one thing verbally, but your business card is telling a different story?

For example, a contractor meets with a prospect and talks about the quality of their workmanship. He continues, telling about their years of experience and reliability. The contractor leaves behind a “homemade”, inkjet printed business card. The two messages clash. (cont'd)


  • Kimberly - Albany, VT

"Fantastic! Thanks, too, for your quick response back! Nice to see other businesses that respond so quickly!! Much thanks to you!"

...more feedback in guest book!


BEFORE YOUR BUSINESS START-UP
Two questions to get you started!

by Martin S. St. John
November 30th, 2010

When starting a business too many people start without proper start-up planning. I suggest that you think of the two following questions in your planning before you start up the business. You should answer these questions before you start up the business. And be sure you do research in answering them, don’t guess

When you are starting a business two questions should be kept in mind. First, "What does the customer truly want"?... (cont'd)


SUCCESSFUL BUSINESS START-UP
Identification of the target market!
by Martin S. St. John
November 25th, 2010

In the next several articles, we’ll discuss what I consider to be the most important items for successful business start-up.

The first of them is identification of the target market with detailed information of the customers' generic needs.

Generic needs here means "general needs." Determine what the target needs and wants in the product or service you offer. Identify whether these needs or wants is being satisfied by competitors. If not, here is your niche. Keep in mind the difference... (cont'd)


COMPANY BUSINESS FORMS, working as hard as you do!
by Willard T. Kowalczuk
November 20th, 2010

Cutting costs is a part of business, but knowing what to cut and what to keep is paramount in today's financial times.  Don't make the fatal mistake of looking at all the business forms in your office and thinking they are expendable.   Business forms are an integral component in a busy office, but they need to be properly designed to work... (cont'd)


INNOVATION - creating wealth for you!
by Martin S. St. John
November 15th, 2010

We see and hear about innovation all the time. We read about it in magazines, newspapers and on the internet; we hear it on TV and in conversations. But do we stop and think about it? What is it? How is it used? Is it real or just a word that is bandied around?

I hear people all the time talking about wanting their own business, but when I ask them, "What business do you want to start?” they say "I don’t know. What is the BEST business to start?”... (cont'd)

 


Willard T. Kowalczuk


CONTRIBUTING
AUTHORS

Martin S. St. John

Pauline Parkin

 



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This publication includes images from CorelDRAW® 9 which are protected
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Copyright © 2010 Witko Business & Office Supplies. All rights reserved.
Revised: 2011-10-03 19:39:17 -0700